Changes

===OLED Market Drivers===

|bgcolor = "#376091"|<font color="#FFFFFF">'''Rank'''</font>

|bgcolor = "#376091"|<font color="#FFFFFF">'''Driver'''</font>

|align = "center" bgcolor = "#C5D9F1"|Medium

|-

'''Inherent Advantages of OLED Technology'''

* OLED displays, especially or television, are capable of offering viewers a viewing angle of 180 degrees

* As the benefits of OLED displays become more prominent, the demand for OLED manufacturing equipment is expected to increase in the next three to seven years.

'''Increasing Demand for Green Products'''

* The OLED manufacturing equipment market, however, is facing challenges due to its premium and manufacturing challenges. As Manufacturers realize the economies of scale, average selling price is expected to decline, further spurring demand.

* OLED TV market continues to evolve technologically and benefit from increasing demands for energy efficiency from consumers.

'''Increasing demand for OLED Displays in Mobile Phones and Signage'''

* The market is also expected to benefit from increasing demand for OLED displays used for signage

* These factors are expected to propel the sales of OLED during the medium and later part of the forecast period.

'''Rising Potential of OLED TVs'''