|-
! 1994
| Off-label Botox usage [[#Annual Sales of Botox Procedures|starts]]
|-
! 1997
| ''[[#Expert Buzz|Expert buzz]]'' picks up
|-
! 1998
| ''[[#Consumer Buzz|Consumer buzz]]'' intensifies
|-
! 1999
| Number of Botox procedures [[#Market Overview|skyrockets ]]
|}
'''[[Botox Analysis - Methodology|Click here]]''' for more details on our methodology.
==Dolcera approach==
[[Image:botox-approach.jpg|center|600px]]
==Botox - A Technical Overview==
[http://articles.directorym.com/Botox_Side_Effects-a1182167.html Source: Articles.DirectoryM.com]
==Market overviewOverview==
Initially, Botox was marketed for its medical applications in treating various muscle-related conditions but later, its marketing was broadened to include its cosmetic application—smoothing out frown lines between the eyebrows.