Changes

Botox Analysis - Methodology

83 bytes added, 23:19, 18 August 2009
/* Data collection and data sources */
== Overview==
*We decided to follow the 'analogy' method for determining the time it takes for consumer adoption of invasive medical procedures.
*For the purpose of this study, we decided to study the consumer adoption of Botox and apply the learning from Botox story to determine the timescale for consumer adoption of other new invasive procedures.
* Determined the correlation between the number of articles published and number of botox procedures
* Analyzed the articles published to determine the market drivers
 
'''[[Botox-an invasive medical application|Return to report...]]'''