New Market Entry

Written by Administrator
Tuesday, 04 March 2014 08:44

Spider Framework

New Market Entry - Case study

Industry: Healthcare

Summary: A reputed healthcare company is exploring medical tourism opportunities in the third world countries and has plans to foray into the untapped potential in these countries. Dolcera was the selected partner for studying the market potential of these countries and recommending the go-to countries.

Problem: What should a healthcare company exploring medical tourism opportinities know before entering a third world country know?

Dolcera Solution: Data pertaining to tourism statistics, healthcare market size, market drivers and restraints, cost savings, etc was gathered and a cost benefit analysis was performed to identify the top destinations.


Secondary Research | Primary Research |

Insights | Data Analytics | Expertise


Last Updated ( Thursday, 06 March 2014 11:05 )